PRESS Center

Jacked, Inc.™ Welcomes anthony schaller AS CHIEF TECHNOLOGY OFFICER AND Andy Castin as Director of Partner Management

New Hires Bring Technology Innovation and Interactive TV Expertise to
Jacked’s Webtop Platform

SANTA MONICA, Calif. – Jacked, Inc.™ (www.jacked.com), the leading producer of interactive broadcasts, has announced two strategic hires.  Anthony Schaller has been hired as CTO and EVP of product development, and will manage the technology and engineering, network operations, content and creative design of the company.  Andy Castin joins Jacked as the new director of partner management and is responsible for the implementation of the Jacked SportsTop™ with co-brand partners, serving as a key leader in the company’s marketing and business development operations.

“Anthony’s extensive background in technology engineering and mobile advertising will drive the further development of Jacked’s broadcast Webtop,” said Bryan Biniak, CEO of Jacked, Inc.™ “Coupled with Andy’s successful history in developing multimedia programs, the addition of  Anthony and Andy to the team will allow us to advance the Jacked platform and support new content verticals.”

Anthony Schaller:

Schaller is a seasoned executive in the leadership of technology and product development with more than 25 years of experience in distributed systems, databases, transaction processing, digital media and media device design and search. He joins Jacked, Inc.™ from Nokia, where he was integral in creating, designing and delivering the first CPA mobile advertising solution for Nokia and other third party mobile devices.  Prior to that, Schaller was SVP of Strategy Technology at Yahoo and worked for the CTO.  He joined as part of the Overture acquisition by Yahoo, and was in charge of implementing an overall technology strategy for advertising systems, affiliate channels and technology requirements.  Schaller has also served as CTO of RioPort and VP of Technology for Ticketmaster-CitySearch.

Schaller was a member of the Andrew Project at Carnegie Mellon, where he was responsible for the strategy and development of distributed, campus-wide information systems across a network of 6,000 workstations.  He is also the author of several papers, presentations and reviews on subjects ranging from Search Technology to cross-platform advertising to distributed databases.  Schaller graduated from the University of Pittsburgh with a B.S. in Computer Science and Business Management, and completed his Computer Science Graduate studies at Carnegie Mellon University.

Andy Castin:

Castin has a rich background in launching interactive TV applications.  Prior to Jacked, he worked at NBC Universal implementing diverse interactive TV applications for NBC Sports, NBC News and NBC-owned stations.  He established relationships with high-profile NBCU broadcast and cable divisions, third-party production companies, NBCU Media Works technologists and third-party technology partners to launch engaging interactive programs that created bonus broadcast content.  This additional content was accessible via the Internet, on cell phones and across digital satellite and cable platforms, and offered coveted content for top events and sports leagues including the Olympics, Kentucky Derby, Notre Dame Football, Sunday Night Football and the PGA Tour.

Prior to NBC Universal, Castin spent seven years at ABC producing two-screen interactive applications for ABC Sports and ESPN, including large-scale ongoing and single events such as Monday Night Football, Sunday Night Football and Super Bowls XXXIV, XXXVII and XL.  ABC was the first broadcast network to deploy live Web applications synchronous to broadcasts that included interactive fan content, interactive ads, stats, fantasy games, trivia and streaming audio and video.  Castin’s team at ABC was nominated for several Interactive Emmy Awards, winning for Outstanding Achievement In Advanced Media Technology for JETIX Cards Live.

Castin graduated from Muhlenberg College with a B.A. in Business.

About Jacked, Inc™.

Jacked, Inc.™ is the leading producer of interactive broadcast.  Jacked offers the first customizable Webtop contextually synchronized with live broadcast television programming.  The company’s first product, Jacked’s SportsTop™, currently supports all NBA, MLB, NFL and NHL games, as well as NCAA Division I Football and Basketball games, with real-time, contextually-generated, synchronous programming.   Jacked has partnered with numerous broadcasters and sports leagues including NBC, CBS, Versus, Fox’s Fuel TV, Raycom Sports and the NHL.

Jacked was recently recognized by media company AlwaysOn as both one of the OnMedia 100 and OnHollywood 100 winners and was also selected as one of 30 leading technology companies to join the Microsoft Startup Accelerator Program. Jacked is a venture-backed company with funding from Provenance Ventures, Core Capital Partners and Gabriel Venture Partners. Jacked was founded in June 2006 and is based in Santa Monica, Calif.

Home About Jacked Take a Tour Feedback FAQ's/Help Jobs Press Center Newsletter Advertising Partner With Us Terms of Services Privacy Policy

Jacked, Inc. is NOT associated with or authorized by any of the television broadcast companies, networks, or cable companies or the amateur, collegiate, or professional sports teams, athletes, or leagues. Jacked, Inc. is a completely independent news and information service provided to individuals like YOU who seek greater connection and interaction. Jacked uses team and league names and logos solely to identify them and to provide information, and those names and logos do not indicate any sponsorship or licensing connection or any other connection between Jacked and those teams or leagues. Jacked, Inc. is the first provider of a state-of-the-art system to make it possible to receive the information you need while you are watching other media. The Jacked TVTop™, the Jacked SportsTop™, and Jacked are registered trademarks of Jacked, Inc.